CSI’s new Kia idents recently exploded onto our screens!

The idents feature a series of explosions around the Kia Cee’d which miraculously leave the car completely unmarked! Upstart Films Director Wayne Holloway and Nice Biscuits’ Flame Artist Pete Young spent time in planning the plates required to create the explosion effects. The explosions were then shot on location in Prague using a Phantom HD camera.

The most challenging aspect of this project was wrapping the flames around the car to give the impression that the explosion comes from nearby and the flames engulf the car completely. All the post was carried out in Flame by Pete who worked closely with creative directors Anton Ezer and Ben Friend from Kindred.

Production Notes
Product:Kia Cee’d
Director:Wayne Holloway
Agency:Kindred
Creative:Anton & Ben