Fun, Fresh and Fruity

We were delighted to work with VCCP on these new ‘laugh out loud’ Celebrity Juice idents for Oasis. Bringing to life the strapline of ‘Oasis, it’ll go with anything’, these idents highlight the brand’s association with lunchtime foods, whilst showcasing a parody of popular American news flashes.

Online work included rig removal and dressing products into stock photographs, animating opening news flash titles in Flame and deisgning the end title sequence. The footage was then graded by our colourist Martin Southworth on board the Resolve.

Production Notes
Product:Celebrity Juice Idents
Title:Juicy News
Duration:15, 10, 5